Louis Vuitton, a trunk-maker in Paris since 1854, became a legend in the art of travel by creating luggage, bags, and accessories as innovative as they were elegant and practical. A century and a half later, the legend lives on. Strengthened by its international renown, the legend is embodied by the Monogram canvas, which has enjoyed unrivalled success since 1896 and played a starring role in the development of modern luxury. Innovation shapes the story of Louis Vuitton. Always leading the avant-garde of fashion without compromising traditional craftsmanship, Louis Vuitton is now active in other creative spheres: ready-to-wear, shoes, watches, and jewelry.